1. Find Backlink Opportunities with Top Referral Sources
You can start by looking at the top referral sources of your website. These are websites that are linking to your content and offering you a backlink.
By finding out which type of websites link back to your site and the type of content they prefer, you can find new opportunities and create similar content to get a backlink.
There are many ways you can view your referral sources. In Google’s Universal Analytics, head to Acquisition » All Traffic » Referrals. In Google Analytics 4, go to Acquisition » User acquisition.
The easiest way to find your referral traffic, though, is through MonsterInsights. It’s the best WordPress plugin for Google Analytics and presents different reports inside your WordPress dashboard.
To view your top referral sources, go to Insights » Reports. The first report you’ll see will be of Overview. Scroll down and view the Top 10 Referral sources.
